By 2020, 90% of the world’s population over the age of six will have a mobile phone.
What this means is that if you don’t focus on your website – and specifically on improving the user experience and making it mobile friendly – you will lose business.
Important changes are happening at Google and, in a world where marketing and algorithms intersect, those changes are largely happening under the radar.
The future of search looks like it will have considerably less search in it, and this isn’t just about the end of the 10 blue links, but about much more fundamental changes.Let’s talk about some of those changes now, and what they mean for SEO.
Google officially announced that GoogleBot will no longer obey a Robots.txt directive related to indexing. Publishers relying on the robots.txt noindex directive have until September 1, 2019 to remove it and begin using an alternative.