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Priyanshi Agrawal
30 Apr 2024 04:39 PM study24x7 study24x7

What does brand consistency refer to?

A

Consistently offering discounts and promotions

B

Maintaining a uniform brand image and messaging across all touchpoints

C

Constantly changing the brand name and logo

D

Tailoring the brand message to different customer segments

Class 12 (Com) Management
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